BUILDING A DREAM

Creative Director — world building and symbolism, prep storyboard, 3D research and creative team's briefing

Creative Producer — ensure a consistent pipeline and tooling between artists, technicians and equipment and sets

Screenwriter — original storyline and subliminal key messages

Sales & Pitch — won the tender and collaborated with the client's head of marketing

Agency — running the winning agency SLAAAAASH Pte. Ltd.

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In order to support the ambitious concept, we had to multiply the technology stacks:

• Virtual Production on a giant LED wall

• 3D cinematic cameras

• Unreal Engine world building, real time weather conditions and cloud system

• Real world footage and drone shots (gaussian splatter, photogrammery, inserts)